Demo build
Harbour Row Films
Documentary production company, Manchester · 2026
The problem
A commissioner wants to see twelve films in five seconds. A hero, a manifesto and a scroll narrative are all in the way, which is why almost every production company site fails at the one thing it exists to do.
What we built
- A home page that is the work and almost nothing else — the poster wall, one band of company statement, a footer
- Twelve film pages generated from one data file, plus seven written by hand
- A per-poster scrim weighted to its own frame, so a bright sky gets more than a dark gym and neither goes to mud
- A partner strip carrying invented marks set in type rather than real broadcaster trademarks
Where it landed
A poster costs one photograph rather than a photograph plus a designer, stays crisp at any pixel density, and is still readable as text — which is the argument for building artwork in the page rather than shipping it flat.