Demo build
Kestrel Air Systems
Industrial fan manufacturer, Rotherham · 2026

The problem
A specifier does not want a brochure, they want a curve. Industrial manufacturer sites usually bury the specification behind a contact form, which is the one thing that stops an engineer shortlisting you.
What we built
- Six fan ranges and three news pieces generated from one data file, plus twelve written by hand
- Full specification tables published on the page, in a scroll region that works by touch and keyboard
- One heading face set in caps doing both the 49px H1 and the 13px ruled eyebrow, kept as a decorative label so the document outline stays sane
- Two variable fonts, self-hosted with metric-matched fallbacks, so font-display: swap costs nothing in CLS
Where it landed
A site an engineer can shortlist from. The news page carries the test-chamber rebuild that found two of the company's own published curves optimistic, and the commercial argument against holding spares for twenty-eight years.